Persuasive Technology Using Computers to Change What We Think and Do

by Chris Halsema | Feb 5, 2021 | Persuasion Tech

Persuasive Technology: Using Computers to Change What We Think and Do (Interactive Technologies) 1st Edition by B.J. Fogg (Author)   Can computers change what you think and do? Can they motivate you to stop smoking, persuade you to buy insurance, or convince you...

Designing Multi-Device Experiences: An Ecosystem Approach to User Experiences across Devices

by Chris Halsema | Feb 4, 2021 | Persuasion Tech

Designing Multi-Device Experiences: An Ecosystem Approach to User Experiences across Devices 1st Edition by Michal Levin Welcome to our multi-device world, a world where a user’s experience with one application can span many devices—a smartphone, a tablet, a computer,...

Designing for Behavior Change Applying Psychology and Behavioral Economics

by Chris Halsema | Feb 3, 2021 | Persuasion Tech

Designing for Behavior Change: Applying Psychology and Behavioral Economics by Stephen Wendel  Designers and managers hope their products become essential for users—integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn’t...

Innovation: The Five Disciplines for Creating What Customers Want

by Chris Halsema | Feb 1, 2021 | Persuasion Tech

Innovation: The Five Disciplines for Creating What Customers Want  by Curtis R. Carlson, William W. Wilmot  Nothing is more important to business success than innovation . . . And here’s what you can do about it on Monday morning with the definitive how-to book from...